Nusareco Wins Award at KMI Award 2024, Representing Makassar State University

Kendari, October 25, 2024 – The Nusareco team, consisting of collaborative students from the Digital Business and Entrepreneurship study programs, successfully won the Hope 1 award (equivalent to 4th place/Honorable Mention) at the 2024 Indonesian Student Entrepreneurship (KMI) Award in the Digital Business Initial Stage category. The event took place in Kendari from October 23 to 25, 2024, and brought together hundreds of entrepreneurial student teams from various universities across Indonesia.

As the representative of Makassar State University, Nusareco captured the judges' attention with their digital business innovation that manages waste fabric scraps (perca) into environmentally friendly sling cup products. This business model not only supports the reduction of textile waste but also empowers local SMEs through partnerships in the production process. Nusareco combines aspects of sustainability with digital technology to expand market access, introduce their products more widely, and raise awareness of eco-friendly products.

This award is proof that Nusareco has successfully implemented a business concept that has a positive impact on the environment while being relevant to current market needs. As their main product, the Nusareco sling cup is popular among consumers who are environmentally conscious and support sustainable business practices.

With this achievement, Nusareco is further motivated to continue innovating and making a real contribution to the environment and empowering the local economy. The success of this team is also expected to inspire other students at Makassar State University to continue creating and innovating in the field of digital-based entrepreneurship. (*)